The Spring-Summer 2017 edition of the BOLD MACRO reports, BAYADERES’ exclusive analysis tool of the latest design macro-trends is now available! This season, our experts have analysed the globally changing codes of Ethics and Sustainability on the main markets of the Premium & Luxury industry. If you have not subscribe to our reports yet, feel […]
The Spring-Summer 2017 edition of the BOLD MICRO reports, BAYADERES’ exclusive analysis tool of the latest design micro-trends is now available! This season, 23 trends have been identified by our experts globally on the main markets of the Premium & Luxury industry. If you have not subscribe to our reports yet, feel free to contact […]
On March 4th 2015, BAYADERES ETOILE will join the French Chamber of Commerce and Industry for a special event this Wednesday in HONG KONG. The ‘Luxury Transformation conference analyses the emergence of new markets and new customers and their consequences regarding the luxury brands’ discourses and codes. For more info, please visit http://www.fccihk.com/fccihk/en/events/events_desc.html?id=1325
The TRENDS SESSIONS pages of CB NEWS magazine give communication experts the opportunity to analyze upcoming trends. Thanks to the publication of the highly praised LUXPOSÉ reports, BAYADÈRES has been selected to state its original view on the rise of sports-inspired codes among the major players of the luxury category. Find out more on www.cbnews.fr
RMS Students from the new International Luxury Management Program directed by Emmanuelle Rigaud-Lacresse have now the opportunity to discover exclusive contents from our agency latest conferences and studies focusing on the Luxury markets, from cultural and generational consumption behaviors to new packaging trends.
BEAUTY CONTEST BRAND FINANCE released its annual study of the top 50 most valuable global cosmetics brands. If the global beauty industry continues to perform well, especially thanks to the increasing wealth of women in developing markets, luxury brands are still underrepresented among this ranking. LANCÔME, DIOR and CHANEL are indeed the only three Luxury […]
First the packaging, now the campaign! Bayadères Etoile, Bayadères’ department dedicated to Premium & Luxury brands, was is charge for IOMA print communication campaign for their latest innovation : IOMA Youth Booster. Among other media, Bayadères was behind the ads published in iconic french magazines such as ELLE and MADAME FIGARO.